Following the 2020 Double 12 sales ranking first in the field of ceramic tiles, in 2021 Double 12, Dajiaolu once again won the Double 12 sales championship with its high-quality market performance. In the ceramic market with numerous brands and fierce competition, Dajiao Lu won the first place in the ceramic tile category rankings of Tmall's Double 12 Year-end Ceremony.
1. The persistent "runner" in the ceramic tile market, the market performance is constantly improving
Big Horn Deer has performed well in the ceramic tile market. In just three years, Big Horn Deer has added more than 2,000 specialty stores, achieving a 100% sales growth for three consecutive years! Bighorn Deer has a high market share and a wide city span, and its products are sold in more than 100 cities in my country. At more than 500 home expos in Shanghai, Foshan, Xi'an, Shaanxi, Hefei, Anhui, Wenzhou, Zhejiang, Shenyang, Liaoning, etc., Big Horn Deer has received high on-site attention and has become the most popular ceramic tile brand at the exhibition!
At the same time, Dajiaolu's engineering market is broad and its high-end engineering market results are gratifying. With the excellent quality of its super wear-resistant ceramic tiles, Dajiulu has attracted the favor of many high-end international decoration projects, and has become the ceramic tile supplier for the 2022 Beijing Winter Olympics venues. In addition to gaining market attention, as a model of industry innovation, the development of Big Horn Deer has also attracted the attention of the industry and the media. CCTV Focus Interview once reported the news of Big Horn Deer's resumption of production, and the Guangzhou Daily reported on the introduction of world-class advanced equipment to improve the quality of Big Horn Deer. Efficiency enhancement was reported.
2. Behind the market is the power of innovation
Smooth sailing in the market is inseparable from the persistence and hard work behind it. Hidden under the business card of Big Horn Deer's "Sales Champion" is the innovative spirit accumulated over time. By using technology as a reputation, Bighorn Deer has opened up markets across the country. In response to the problem that products in the ceramic tile market are easy to scratch, Dajiulu created super wear-resistant marble tiles, which are three times more wear-resistant than ordinary ceramic tiles. This ended the history of ceramic tiles being easy to scratch and not wear-resistant, and opened a new era of super wear-resistant ceramic tiles. era. Following the first generation of super wear-resistant technology, Big Horn Deer has successively launched the "2nd generation micro-engraved super wear-resistant diamond glaze technology".The number of ceramic tiles has been comprehensively increased by more than 6,000 revolutions, and the wear resistance and anti-slip performance of ceramic tiles are world-leading.
In addition to its good wear resistance, the big-horned deer also takes into account its aesthetics. Dajiulu has established a world-class design team, led by Italian designer Robert. The team has won the China-Italy Ceramic Design Grand Prix gold medal for two consecutive years. In order to better present the design pattern, Big Horn Deer adopts the top screen printing technology "jump printing technology" and "overlay printing technology", which can present the effect of one stone with multiple sides. The ceramic tile texture is beautiful and natural, and can be compared with the natural Comparable to marble! It is reported that there are currently only two companies in the industry with screen printing technology, and Bighorn Deer is one of them. In order to achieve a better decorative effect, Dajiaolu has launched a "close seam joint" paving service, which will pave the ceramic tiles with dense seams according to the pattern direction, and reduce the gap between the tiles to 0.5 during the paving process. Within mm. The multi-dimensional innovation of Big Horn Deer has completely subverted the traditional ceramic tile technology and achieved multiple innovative breakthroughs in domestic ceramic tile technology!
3. The global market is gaining momentum
Nan Shunzhi, the founder of Dajiulu, once proposed that innovation and globalization are the two pillars of resisting risks. In the step-by-step research and development, Bighorn Deer has never stopped moving towards globalization. It is understood that at present, Bighorn Deer super wear-resistant marble tiles have been exported to 68 countries such as Germany and Italy. The products are widely used in Hilton Hotels in New Zealand, Marriott Hotels in Kuala Lumpur, Shangri-La Hotels in Colombo, DANS LE COEUR Hotels in Japan, Sheraton Hotels in Malaysia, etc. High-end hotel market. At the Ceramics Exhibition held in Tokyo, Japan, Big Horn Deer was the only Chinese ceramic tile brand invited; Big Horn Deer also received high recognition and favor from the Italian Consul Ms. Lucia Pasqualini. When she visited the Big Horn Deer headquarters, she was very impressed with Big Horn Deer. We sincerely invite you to open a factory in Europe and bring high-quality products to Europe so that European consumers can enjoy super wear-resistant marble tiles.
Big Horn Deer has refreshed the global understanding of Chinese ceramic tile brands. Liu Yamin, a senior engineer at the National Key Laboratory of Building and Sanitary Ceramics Testing, once spoke highly of Big Horn Deer as "the Huawei of ceramic tiles" and expected Big Horn Deer to lead China Ceramics Go international.
The rise of the brand is inseparable from technological innovation and long-term investment in research and development, and Bighorn Deer perfectly explains these. As a leading brand in the ceramic tile industry, Dajiaolu has never given up on technological innovation and following trends. I believe that in the future, Dajiaolu will bring more perfect answers to help Chinese ceramics go global!
