Recently, the first real estate slate customized home EPC project created by Green House Construction - the slate customized home project in Chengdu Huafu Sands City officially started construction. The project has a total of more than 1,300 furnished residential units, all of which are luxuriously furnished by first-tier international and domestic brands, of which more than 20,000 linear meters of Mona Lisa slate are used.
It is reported that this is the first real estate customized home slate EPC project in the construction and ceramics industry. It is a major breakthrough for both Green House Construction and the construction and ceramics industry.
At the beginning of the domestic slate craze, slate was considered to be one of the most suitable construction materials to replace stone, with a very bright future. As a new material defined by the building ceramics industry, the physical properties of rock slabs are significantly better than traditional ceramic tiles, which makes its advantages in engineering channels gradually highlighted.
Four major advantages of rock slabs suitable for engineering projects
From an objective point of view, rock slabs have a high degree of matching with the various needs of engineering projects, and have at least four major advantages.
First, superior physical properties. Compared with general home improvement or small decoration projects, engineering projects have higher requirements for the stability and reliability of building materials. Therefore, the construction materials of engineering projects must have various excellent physical properties. Slate has strong physical properties such as bending resistance, impact resistance, corrosion resistance, antifouling and wear resistance. It is also endowed with non-toxic, aldehyde-free, food-grade surface and other properties. Compared with traditional ceramic tiles and stone, slate is more reliable and stable. Has been improved in all aspects.
The second is the color and texture that is comparable to stone. As we all know, natural stone has always been a popular choice for high-end engineering projects and occupies a considerable market share in engineering channels. However, natural stone is very scarce and its non-renewable characteristics prevent it from being supplied on a large scale. Thanks to advanced modern production technology, slate can perfectly replicate the color and texture of natural stone. It not only has a fine texture comparable to stone, but is also more beautiful and realistic. This makes the advantages of rock slabs in the engineering channel more and more obvious.
New Pearl 20MM Magician Full Body Slate
The third is high-endspace decoration effect. Most of the color designs of slate are derived from natural stone, and large-scale application can create a sense of high-end space. In addition, rock slabs have the characteristics of large size, few joints in space use, strong ductility, and high-end decorative effect.
Fourth is diversified scenario applications. Slate has cross-border properties and has a wide range of applications. It can not only be used on walls and floors, but can also be used in furniture and home scenes such as countertops, islands, stair treads, cabinet doors, etc., allowing project projects to be more diversified in material selection and customization. application selection.
Due to its obvious advantages in all aspects, rock slabs have great potential in the engineering field. Slate's lower price than stone, rich colors and textures, flexible customizable specifications and better decorative effects will all prompt project developers to choose it. Because of this, rock slabs are developing very rapidly in domestic engineering channels, and one after another commercial space engineering projects use rock slabs. Some insiders said, "More and more projects in China will use slate. Slate is generally used in finely decorated housing projects. At this stage, slate also has a certain volume on the background wall. A medium-sized community project requires About 1,000 sets of rock slab background walls were used.”
Prefabricated buildings bring new opportunities to rock slabs
In recent years, driven by national policies, prefabricated buildings have experienced explosive growth. According to a report from the Ministry of Housing and Urban-Rural Development, the number of new prefabricated buildings started nationwide in 2020 totaled 630 million square meters, an increase of 50% from 2019.
At the end of August 2020, nine departments including the Ministry of Housing and Urban-Rural Development, the Ministry of Education, and the Ministry of Science and Technology jointly issued the "Several Opinions on Accelerating the Industrialization Development of New Buildings." The document proposes that "prefabricated buildings and star-rated green building projects should promote full decoration, actively develop finished residences, and advocate menu-based full decoration to meet the individual needs of consumers." In addition, it also mentions "improving overall bathroom, integrated The industrial supporting capabilities of building parts such as kitchens and integral doors and windows have gradually formed a standardized and serialized building parts supply system."
"Integrated bathroom" and "integrated kitchen" appear again in important national documents, which reflects the rapid development of the prefabricated construction industry. For the ceramics industry, there will be more and more concepts of overall space in the future. The overall space is not only the core product of the finished residence but also an important part of the prefabricated building, such as the prefabricated bathroom and prefabricated kitchen corresponding to the integrated bathroom and the integrated kitchen. Therefore, in line with the national conditions, it will be a huge opportunity for ceramic construction companies to explore prefabricated buildings to expand the market.
The emergence of slate, a new species, provides a reliable "bridge" for ceramic construction companies to enter prefabricated buildings.
As a new environmentally friendly building material, slate is green and healthy, has various thicknesses and specifications, powerful performance, and can be flexibly customized. It is extremely suitable for the material requirements of prefabricated interiors, integrated bathrooms and integrated kitchens. Since 2020, many slate companies in the construction and ceramics industry have promptly seized the opportunities brought by prefabricated buildings and begun to layout prefabricated interiors and integrated kitchen and bathroom spaces in advance.
Among them, the one with the biggest move is Xinzhongyuan Ceramics. Xinzhongyuan clarified the "three major plans" for 2021 at its 2021 National Dealer Annual Meeting - increasing ceramic production capacity, vigorously promoting prefabricated buildings, and creating a Xinzhongyuan smart home interior decoration main material platform. The "new product track" and "core track" focusing on panels and prefabricated interiors are the direction of future efforts. Focusing on the new strategy, Xinzhongyuan established Xinzhongyuan Housing, which is committed to providing prefabricated interior integrated kitchen and bathroom solutions. Recently, the New Zhongyuan Housing Industry Henan Marketing Center has been launched and opened.
In addition to Xinzhongyuan, Delifeng Slate Home Furnishing also officially established Delifeng High-end Bathroom this year, gathering slate, bathroom cabinets, shower rooms, bathroom hardware, faucets, bathtubs, sanitary ware, etc., to achieve Slate + Integrated bathroom furnishings open up a new track for full bathroom customization; KLAX gold slate panels use the integrated bathroom as the entrance to provide prefabricated residential interior decoration services with the three major advantages of design, construction and application; Dongpeng integrated bathrooms focus on prefabricated and The Dongpeng prefabricated bathroom 2.0 development plan was released, focusing on prefabricated bathrooms from five major aspects: new materials, new structures, new intelligence, new research and development, and new topics.
Stone slab companies must have the ability to deliver projects on the ground
Unlike ceramic tiles, after rock slabs are sold, there are still issues such as delivery, processing, and installation that need to be considered. These factors are particularly important in engineering projects, because the on-site delivery capabilities of rock slab companies determine the project’s ability to a large extent.Whether it will be carried out smoothly and the final result will be achieved.
It is reported that when Green House Construction won the Chengdu Huafu Jinsha Mingcheng slate custom home project, the cooperation adopted an EPC model that integrates material supply, design, construction and installation. This proves the importance of rock slab companies' on-the-ground delivery capabilities in engineering projects. It also means that rock slab companies with strong on-the-ground delivery capabilities will have more obvious advantages in engineering channels.
▲Chengdu Huafu Sands City Model Room
Currently, various rock slab companies are committed to improving their on-site delivery service capabilities such as rock slab processing, construction, installation, and application to enhance their channel advantages.
Take Green House Construction Technology as an example. It has one of the few "Double A and Double One" professional qualifications in the construction and ceramics industry (Grade 1 professional contracting for building decoration and decoration engineering/Grade A design specialization, etc.). "Lisa slate + professional qualifications + slate customization service" solves the problem of connection between material matching, design, installation and application, and has been favored by many project developers. At present, the partners of Green House Construction Engineering Channel include real estate companies such as Country Garden, China Overseas, and Haoyuan Real Estate. It has undertaken custom slate cabinets, customized bathrooms, finished furniture, wall and floor decoration, etc. for multiple finely decorated housing projects from its partners. .
Monalisa Slate Chengdu Processing Center and Processing Team
New Pearl Slabs are also excellent in standardized construction. It cooperates with Master Tie to continuously strengthen its service capabilities in high-end rock slab construction, rock slab technical solutions, rock slab auxiliary materials and tools, etc. In the engineering channel, New Pearl Slabs can provide integrated services of customization + deep processing + finished product delivery according to the specific needs of customers, greatly reducing the difficulty of implementing slate projects. In the Zhengzhou Metro Line 4 project, Xinmingzhu Slabs adopted a new prefabricated construction technology and created the first prefabricated engineering case of 1200×2400mm slate slabs.
Zhengzhou Metro Line 4 Project Slab Dry Hanging< /span>
(Author: Sitao)
