In the post-epidemic era, the development of the home furnishing industry has shown a new development trend. On the one hand, home products with health functions have gradually become a necessity for consumers, and the functional attributes of home products have been further valued; on the other hand, with traditional and independent Compared with home services, one-stop comprehensive health solutions covering the whole house are obviously better able to solve market pain points. On April 7, Dongpeng Ceramics officially released its whole-house floor health system strategy. At the same time, it joined hands with Lanshe Diatom Mud, AIA Ceiling, and Holike Whole House Customization to establish the China Home Health Guardian Alliance to jointly promote the development of healthy homes in China.
△Dongpeng Ceramics May Day Promotion
Following Dongpeng Tile’s spring promotion in March, the first round of the Super Live Shopping Festival was a success. On the day of the live broadcast, the number of orders exceeded 36,000 in 2 hours, and the number of online views exceeded 1.5 million. Viewed 1.81 million times and shared 660,000 times. On the occasion of the "May Day" Golden Week, Dongpeng Ceramics launched a strong "Healthy Upgrading Bricks to Protect the Whole Family, Dongpeng Ceramics "Bottom" Resistance Guard Action" in 4,000+ stores across the country. During the event, a number of new healthy products were launched at the same time , aiming to provide consumers with a quality life.
△Dongpeng ceramic tiles new healthy products
Dongpeng is in action for the decisive victory on May Day
Dongpeng Ceramics helped dealers overcome difficulties during the epidemic period and continued to increase publicity. Dongpeng promoted unified publicity across the country on May 1st and launched omni-channel advertising to build up brand momentum. Integrate online and offline to allow dealers to better achieve overtaking in the new opportunity period of the market! We are willing to work side by side with dealers and their families across the country and help each other through thick and thin.
△Dongpeng ceramic tile brand advertising
“May Day”Home decoration guideCollect in advance
From now until May 3, "Healthy upgrade of bricks and tiles for the whole family, Dongpeng Tile's "bottom" resistance protection action", six major benefits are coming. At the same time, on April 23, Dongpeng Tile Dongpeng Peng Complete Bathrooms joins hands with China Home Health Alliance brands AIA Ceiling and Lanshe Diatom Mud to jointly launch a live broadcast of the Healthy Home Alliance National Shopping Festival, striving to provide better services to consumers.
△For more great benefits, please contact Dongpeng Ceramics stores nationwide
Make manufacturing smarter, make cities better, and make people live healthier. A major national brand - Dongpeng leads the industry towards "healthy" development and creates safe, healthy and beautiful homes for consumers.
(This article is provided by the enterprise)
