China Ceramics Network News On September 15, 2019, the 2019 Artistic Conception Color Banquet International Color Conference and Feng Shui Master Forum hosted by Oceano Ceramics was grandly opened in Tangshan, Hebei. This event was led by Tangshan Oceano and successfully executed with the help of the headquarters. At the event, Mr. Shen Zhiyong, Chairman of Tangshan Mercure Home Building Materials Co., Ltd. (Tangshan Oceano), took the stage to greet the designer friends who arrived this time. and partners expressed their heartfelt thanks, and also expressed in their speech that they hope to actively build a platform for designers to communicate in this event and contribute their due efforts to promote the development of designers in Tangshan and even Hebei.
Mr. Shen Zhiyong, Chairman of Tangshan Mercure Home Building Materials Co., Ltd. (Tangshan Oceano) delivered a speech
Tangshan Oceano Xintiandi Exhibition Hall
After the conclusion of the 2019 Artistic Color Banquet International Color Conference and Feng Shui Master Forum, in order to further understand the enterprising spirit of Tangshan Oceano, the reporter interviewed Mr. Liu Jiahao, the general manager of Tangshan Oceano.
Liu Jiahao, general manager of Tangshan Oceano
1. What practical significance will the artistic conception salon activities have to the store you operate?
Mr. Liu: First of all, I would like to thank the headquarters for its help and strength in this event. Through today's event, we successfully invited many senior designers and high-end customers, breaking the inherent impression of ceramic tile companies in the eyes of designers and customers, and helping them have a deeper understanding of our brand depth and product trends. After the event, many designers and customers asked us for more information about Oceano's new products, and some even expressed their intention to cooperate clearly. This event will undoubtedly be another breakthrough for Tangshan Oceano in designer channels and terminal retail channels.
Artistic Concept Salon Event Site
We believe that market reputation and customer reputation are independent and interdependent at the same time. Word of mouth that is truly deeply rooted in the hearts of the people is a publicity channel that cannot be replaced by any advertisement. Through this "Artistic Concept·Color Banquet" activity, we can also deepen customer Build reputation and promote store branding, laying the foundation for gaining a larger market share in the industry.
2. Today’s artistic conception salon event is so popular. What do you think is the reason why so many design elites are so actively participating in this salon event?
Mr. Liu: I think, "If you want to do well in channels, sticking to the rules must be taboo." In this event, we broke the previous limit of simply inviting channel designers to designer salons, and successfully invited us to establish in-depth cooperation. high-end customers, and successfully mobilized resources around customers, attracting more designers to pay attention to this salon.
The hot scene at the event
As the industry’s requirements for design are getting higher and higher, we hope that this event can help designers learn and make breakthroughs. Therefore, before the event, we conducted an in-depth investigation into the learning trends of designers and customers, discovered the key concerns of customers and design - color and Feng Shui, worked hard on the content of the salon, and turned the salon into a professional design lecture. Facts have proved that our idea was correct. This event successfully retained 95% of the audience to participate after the event.
3. In 2019-2020, I would like to ask you what breakthrough direction you want to achieve or what expectations you have for this year's business?
Mr. Liu: This event is a beginning for Tangshan Oceano. We will continue to develop and consolidate channel development through salons, lectures, etc. Furthermore, in terms of designer channels, under the guidance of the headquarters, we will also actively participate in activities such as Casaro’s world-wide study tour to drive designers to have a high level of international awareness of trends and design trends. We believe that activities at all levels will help With this push, Tangshan Oceano will establish contact with customers in a wider range and lead OceanoThe Nuo brand keeps moving forward.
Tangshan Oceano Enterprise Style
(This article is provided by the enterprise)
